Plans from £35/month
Straightforward agency pricing based on content volume, video capability and protected territories. Choose a plan to get started, or talk to us if you'd like to walk through it first.
Starter
- ✓ 3 content items / week
- ✓ 1 territory
- ✓ Local Protection (90 days, then upgrade to keep it)
- ✓ Video: short-form clips in your weekly mix (no Property or presenter video)
Starter Plus
- ✓ 5 content items / week
- ✓ 1 territory
- ✓ Ongoing Local Protection
- ✓ Video: short-form clips in your weekly mix (no Property or presenter video)
Growth
- ✓ 14 content items / week
- ✓ 1 territory
- ✓ Up to 3 standard property videos / week
- ✓ Ongoing Local Protection
- ✓ Video: short-form clips in your weekly mix + Property Video
Premium
- ✓ 21 content items / week (14 automated + 7 bespoke)
- ✓ 1 territory
- ✓ Ongoing Local Protection
- ✓ Video: short-form clips in your weekly mix + Property Video + 3 presenter/avatar videos a week
Premium Plus
- ✓ 28 content items / week — a flexible mix of automated and bespoke
- ✓ 2 territories
- ✓ Ongoing Local Protection
- ✓ Video: short-form clips in your weekly mix + Property Video + 5 presenter/avatar videos a week
Every plan card shows both ex-VAT and 20% VAT-inclusive prices. A one-time £98 onboarding fee (£117.60 inc VAT) applies to new subscriptions - upgrades never charge it again. Need more than one area? Additional Territory Protection is £26/month + VAT per extra territory on Growth and above (Premium Plus includes two), chosen at sign up.
Local Protection
From your first successful payment, we won't sell Content Engine to another residential estate or letting agency (sales, lettings or hybrid) in your protected area — a defined group of postcode sectors, not a radius and not your own marketing area. On Starter that protection is provisional for 90 days (plus a 14-day grace period); on Growth and above it runs for as long as your plan is paid and active.
Local Protection covers the Content Engine sales & lettings agency service only — it never stops us working with a mortgage broker, accountant, builder or other non-competing business in the same area, and it isn't a promise about leads, instructions or market share. Full contractual wording: Business Subscription Terms.
A week in the life of each plan.
Real-shape agency scenarios per tier — the same activity, scaled to what your plan can produce every week.
One-branch independent, focused on visibility.
- Mon — Launch post for new instruction
- Wed — Local market note
- Fri — Vendor advice carousel
The plan most active agencies land on. Two channels of output every weekday.
- Mon — New instruction post + carousel
- Tue — Landlord tip + let agreed
- Wed — Area guide + market chart
- Thu — Short property video + staff profile
- Fri — Vendor advice + testimonial + week wrap
Growth output plus recurring presenter/avatar video across one protected area.
- Everything in Growth, plus:
- Wed — Presenter market update (avatar)
- Fri — Presenter vendor advice (avatar)
- Occasional presenter Q&A
Multi-area agencies. Highest weekly volume, larger presenter allowance, two protected territories.
- Everything in Premium, plus:
- Larger weekly volume balanced across two territories
- Per-territory content balance
- Cross-territory authority anchoring
Illustrative weekly scenarios — real content plans are built from your agency's own activity, not a fixed calendar.
Contract terms
Every subscription has an initial minimum term of 3 months. You can cancel any time; the effective end date is whichever is later — the end of the minimum term, or 28 days after we receive your notice. Upgrading never resets the minimum term.
Full terms: Business Subscription Terms.