Your agency already has the content.
Content Engine turns it into marketing.
New instructions, price changes, sales agreed, landlord advice, vendor insight, local market knowledge — your agency generates this every week. Content Engine turns it into a consistent stream of branded content, ready for your review.
The information exists. Turning it into marketing every week doesn't happen.
Every agency already has more raw material than it uses: listings, reductions, completions, landlord questions, vendor advice, local knowledge, staff expertise. The gap isn't information — it's consistently turning business activity into publishable content.
The same real pipeline, applied to your agency
Not a simplified diagram — the actual Content Engine architecture, with your brand and your properties as the input. See the full breakdown on How It Works.
One new instruction becomes a week of content
This is the core of what Content Engine does for an agency — one real event, turned into every format you'd otherwise write separately.
123 Sample Street — 3 bed semi, £425,000
Source material: description, photos, features, location, agent notes Illustrative example
Property Spotlight
A single-image post built from the listing's own photos and key facts.
Social Post
On-brand copy for the listing, in your agency's voice.
Carousel
Multi-slide breakdown of the property's features.
Short Video
Vertical short-form video, generated and QA-checked.
Presenter/Avatar Video
Agent-fronted video — where supported by your plan (see Avatar Video below).
Local Area Post
The same instruction, reframed as local-market content.
Vendor Success Content
Content that shows the agency actually delivering.
Campaign Content
The same source material prepared for your marketing workflows.
Every listing becomes reusable marketing material
A listing isn't a single post — it's a launch, a price-change moment, a local-area story, and a source for weeks of content. Content Engine plans and generates from the same listing data instead of you re-writing it each time.
Listing Spotlight
Real photos, key facts and branding, assembled into a launch-ready post or video.
Image Carousels
Multi-slide property breakdowns for Instagram and LinkedIn.
Price-Change Content
A reduction or relaunch, turned into its own content moment.
Local-Area Support
The listing's location becomes area-knowledge content too.
Stay visible before the homeowner is ready to instruct
Selling advice, valuation education, presentation tips, recent sales activity and FAQs — content that keeps your agency front of mind long before a valuation is booked.
Selling Advice
Educational content on the process, not a hard sell.
Valuation Education
What actually affects a home's value, explained.
Presentation Tips
Preparing a home for sale — practical, shareable advice.
Recent Activity & FAQs
Success stories and the questions vendors actually ask.
Letting advice that builds trust before instruction
Property management, investment considerations, rental market commentary, compliance updates and common landlord questions — marketing and education content, never regulated or legal advice.
Letting Advice
Preparing a property for letting, explained simply.
Rental Market Commentary
What's happening in your local lettings market.
Compliance Updates
Legislation changes, in plain-English marketing content.
Landlord FAQs
The questions landlords actually ask, answered.
Own your local market, not just your listings
Area guides, amenities, transport, community and lifestyle content — built from your agency's own local knowledge. Sample statistics shown anywhere on this site are clearly labelled as illustrative, never presented as real local data.
Put your experts in front of your market more often
Agents, directors and branch managers as recurring, recognisable presenters — business knowledge becomes a script, becomes approved content, becomes a consistent on-screen presence.
Staff Expertise
What your team already knows, turned into authority content.
Recurring Presenters
The same agent, recognisable across every piece of video content.
Approved Every Time
Scripted, brand-checked and reviewed before anything goes out.
Listing photos, turned into branded video
Listing Spotlight
Your listing's own photos, price and key features — assembled into a captioned, branded vertical video with your agency's intro, outro and call to action. This is real, working engine capability, proven against genuine listing data, not a mockup.
Included plans
Property Video is included on Growth, Premium and Premium Plus. Not available on Starter - see Pricing for the full plan comparison.
An agent-fronted video, without a film crew
Recurring presenter content
A branded, presenter-led video generated on your schedule - market updates, vendor advice, buyer FAQs. Trained from a short setup session; used across your approved scripts.
Included plans
Premium includes 3 avatar videos a week. Premium Plus includes 5. Not available on Starter or Growth - see Pricing for the full comparison.
Leverage, with a real approval workflow
Every generated asset passes an automated QA gate and lands in your review queue. For your first 28 days you approve each item; once your account qualifies you can switch on Auto-Approval and step back in whenever you want. If quality drops, Auto-Approval suspends automatically until you re-enable it.
One agency. One protected area.
From your first successful payment, we won't sell Content Engine to another residential estate or letting agency (sales, lettings or hybrid) in your protected area — a defined group of postcode sectors, confirmed at checkout, not a radius and not your own marketing area. On Starter that's provisional for 90 days plus a 14-day grace period; on Growth and above it's ongoing while your plan is paid and active. It covers the Content Engine sales & lettings agency service only — a mortgage broker, accountant or builder in the same area is never blocked by it, and it isn't a promise of leads or business. Full contractual wording: Business Subscription Terms.
Check your protected area
Tell us your branch postcode and we'll confirm your protected area and whether it's currently available for your agency.
Check Your TerritoryExtra territories
Every plan includes a set number of territories; protect more as your agency grows. One subscription runs your brand everywhere — each additional protected territory is £26/month + VAT on Growth and above, and Premium Plus includes two before the add-on applies.
- Additional Territory Protection — £26/month
Plans from £35/month
The same pricing as our main Pricing page - all figures come from one governed configuration.
Starter
- ✓ 3 content items / week
- ✓ 1 territory
- ✓ Local Protection (90 days, then upgrade to keep it)
- ✓ Video: short-form clips in your weekly mix (no Property or presenter video)
Starter Plus
- ✓ 5 content items / week
- ✓ 1 territory
- ✓ Ongoing Local Protection
- ✓ Video: short-form clips in your weekly mix (no Property or presenter video)
Growth
- ✓ 14 content items / week
- ✓ 1 territory
- ✓ Up to 3 standard property videos / week
- ✓ Ongoing Local Protection
- ✓ Video: short-form clips in your weekly mix + Property Video
Premium
- ✓ 21 content items / week (14 automated + 7 bespoke)
- ✓ 1 territory
- ✓ Ongoing Local Protection
- ✓ Video: short-form clips in your weekly mix + Property Video + 3 presenter/avatar videos a week
Premium Plus
- ✓ 28 content items / week — a flexible mix of automated and bespoke
- ✓ 2 territories
- ✓ Ongoing Local Protection
- ✓ Video: short-form clips in your weekly mix + Property Video + 5 presenter/avatar videos a week
Each card shows both ex-VAT and 20% VAT-inclusive prices. A one-time £98 onboarding fee (£117.60 inc VAT) applies to new subscriptions - upgrades never charge it again. Full terms: Pricing.
See what Content Engine could create for your agency
Enter your agency's website. We'll scan it, understand your brand, and generate three real content assets — free, no card required.
One free demo per business website — once we’ve built one for your agency, that’s yours to keep. Trouble? Email support@content-engine.pro.
Common questions from agencies
Do you replace our portal listings or our current marketing?
No. Content Engine doesn't touch Rightmove, Zoopla or your CRM listings — it turns the activity you already have (instructions, reductions, sales agreed, landlord and vendor advice) into the social and campaign content around them.
Is Content Engine built for estate and letting agents specifically?
Yes - Content Engine is built specifically for estate and letting agents. The brand profile, content types, calendar and territory rules all assume how a UK agency works.
Can our team still approve everything before it goes out?
Yes. Every generated asset passes an automated QA gate and sits for your review through the first 28 days. After that, if your account qualifies, you can choose to switch on Auto-Approval - and you can step back in and pause it at any time.
Is Property Video included?
Yes on Growth, Premium and Premium Plus. Photos, listing facts and branding are assembled into vertical property video for social - no filming required. Not included on Starter.
What does it cost for a multi-branch agency?
Plans are priced by weekly content volume, video capability and included territories. If you expand into another postcode area, you take an additional territory — a branch in the same area shares one plan. See the exact figures on this page's pricing section.
What is Local Protection?
From your first successful payment, we won't sell Content Engine to another residential estate or letting agency in your protected area — a defined group of postcode sectors, not a radius. On Starter that's provisional for 90 days; on Growth and above it's ongoing while you're paid and active. See the Pricing page and our Business Subscription Terms for the full rules.
Who counts as a competing agency?
Any business marketing residential estate agency and/or lettings services to the public with a branch inside your protected area — sales, lettings and hybrid agencies all count, including online/hybrid agents and other branches of a competing group. It doesn't cover a mortgage broker, accountant, planning consultant or other non-competing business in the same area.
Does Local Protection guarantee me leads or business?
No. It's a restriction on who we'll sell Content Engine to in your area, not a promise about your leads, instructions or market share.
Can I sign up online?
Yes. Choose your plan, complete secure online checkout and your Content Engine account activates ready to onboard. New subscriptions include a one-time £98 onboarding fee (£117.60 inc VAT). Prefer to walk through it with us first? Every plan has a Talk to us option next to Get Started.
Your agency already has the knowledge.
Content Engine turns it into momentum.
Create. Amplify. Repeat.